Two measures of profit sit close together on the same statement and get quoted as if they were interchangeable.
One counts the cost of the assets the business uses up. The other does not, which is exactly why it is popular and exactly why it flatters an asset-heavy business. Neither is wrong; they answer different questions.
This covers what each one is, where they diverge, why the second is used so widely, what the adjusted version adds and why that is contentious, and the situations where it misleads.
Operating income and EBITDA both measure business profitability from operations, but they answer slightly different questions. Knowing when to use each prevents misreading your own financial performance or an acquisition target's.
Definitions
| Metric | Formula |
|---|---|
| Gross Profit | Revenue - COGS |
| Operating Income (EBIT) | Gross Profit - Operating Expenses (including D&A) |
| EBITDA | EBIT + Depreciation + Amortisation |
| Or equivalently: EBITDA | Revenue - COGS - Cash Operating Expenses (excluding D&A) |
Treat the adjusted version as a claim rather than a measure. Every item added back is somebody's argument that a real cost should not count, and the useful question is always the same: would this cost recur if the business carried on exactly as it is?
Abhinav Gupta, CPA, CA, MBA · LinkedInThe Key Difference: Depreciation and Amortisation
Operating income deducts depreciation (on tangible assets) and amortisation (on intangible assets). EBITDA adds them back, treating D&A as a non-cash charge that does not reflect operating cash performance.
| Scenario | EBIT |
|---|---|
| Revenue | $1,000,000 |
| COGS | ($400,000) |
| Gross Profit | $600,000 |
| Cash Operating Expenses | ($350,000) |
| EBITDA | $250,000 |
| Depreciation and Amortisation | ($80,000) |
| Operating Income (EBIT) | $170,000 |

Why EBITDA Is Used
- Proxy for operating cash generation before capex (used in EV/EBITDA valuation multiples)
- Enables comparison across companies with different capital structures and tax rates
- Eliminates the effect of financing decisions (debt or equity funded) and accounting choices (useful life of assets)
- Widely used in M&A, lending covenants, and private equity
Why Operating Income Is More Conservative
- Includes the economic cost of using assets (D&A reflects wear and tear or useful life consumed)
- Better measure for capital-intensive businesses where assets truly depreciate
- Required for GAAP income statement reporting
- Cannot be manipulated by changing asset useful lives as easily
Adjusted EBITDA
Companies often present 'Adjusted EBITDA' by further removing one-time or non-recurring items: restructuring costs, legal settlements, stock-based compensation, M&A transaction costs. The adjustments are disclosed in footnotes.
When EBITDA Misleads
- Capital-intensive businesses (manufacturing, airlines, telecom): D&A reflects real economic depreciation. Equipment must be replaced. EBITDA overstates true earnings power.
- Highly acquisitive companies: goodwill amortisation added back to EBITDA may mask overpayment for acquisitions.
- Companies with high stock-based compensation adding it back to Adjusted EBITDA: the comp is real economic cost to shareholders.
Private Equity Use of EBITDA
PE firms value businesses on EBITDA multiples (e.g., 5x-10x EBITDA for a lower-middle-market company). The seller wants the highest possible EBITDA; the buyer wants to normalise it. This is why adjusted EBITDA negotiations are a core part of every M&A deal.
Reading Either Figure Against Cash
Both measures stop short of cash, and the distance between them and the bank balance is where most of the useful information sits. Neither figure knows about the money tied up in stock and receivables, the capital spending that replaced the assets being written off, or the debt repayments that have to be made regardless of how the year went.
That is the specific weakness of the earnings measure that excludes depreciation. Depreciation is not a cash cost this month, which is why it is removed, but the asset it relates to was paid for and will eventually be replaced with real money. In a business that runs equipment, vehicles or fit-out, removing it produces a number that quietly assumes the assets last forever.
The correction is not to abandon the measure but to read it alongside two others: the cash generated from operations, and what was actually spent on assets during the period. If earnings are strong, operating cash is weak and capital spending is heavy, the earnings figure is describing a business that is consuming cash while reporting profit. That combination is worth finding early.
- Put the earnings measure, operating cash flow and capital spending on the same page, because each one covers a gap in the others
- Watch the gap between earnings and operating cash over several periods: a widening gap is usually working capital
- Treat replacement capital spending as a real cost of staying in business, whatever the earnings measure excludes
- Where a lender sets a covenant on one of these, model the covenant separately rather than assuming your internal figure matches their definition
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Frequently Asked Questions
Which metric do banks use for loan covenants?
Banks typically use EBITDA for leverage ratio covenants (e.g., Total Debt / EBITDA must stay below 3.0x). They may also use a debt service coverage ratio based on operating cash flow.
Can EBITDA be negative?
Yes, it means operating cash generation is negative, which is a significant warning sign. A company with negative EBITDA is burning cash from operations.
What EBITDA margin is considered healthy?
It varies widely by industry. SaaS companies often target 15-25%+ at scale. Manufacturing might target 8-15%. Grocery retail may run 3-6%. Always compare to industry peers.
Which figure should we report internally each month?
Operating income, with the other available if somebody asks for it. The reason is that depreciation is a real cost of using up assets you had to buy, and a monthly figure that excludes it flatters a capital-hungry business precisely when it most needs to notice. Where the alternative is genuinely useful is in comparison: against a competitor with a different asset base, or against your own prior year after a large purchase.
Why do the adjusted versions attract so much scepticism?
Because the adjustments are chosen by the person presenting them. Removing a genuinely one-off cost is reasonable and removing a cost that recurs every year in a different form is not, and the line between the two is a judgement the presenter makes. Anyone reading an adjusted figure will ask for the reconciliation back to the reported one, and will look hardest at anything described as exceptional for the third year running.
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