The Profitjets Blog
Finance Writing for People Running the Business
Practical articles on bookkeeping, accounting, tax, payroll and financial strategy, written for founders and operators rather than for other accountants.
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What is Bookkeeping: A Step-by-Step Guide
What bookkeeping covers, how it differs from accounting, and the five-step process behind a clean set of books.
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Top 6 Expense Tracker Tools for Small Business in 2026
Six tools compared, and the policy that makes any of them work.
Top Receipt Management Apps for Small Business in 2026
How they compare, and where they fit in your close.
Trial Balance: What It Is, How to Prepare It, and What It Shows
What the Trial Balance Shows, Sample Trial Balance Structure, and Unadjusted vs Adjusted Trial Balance.
US Company Registration Guide: Everything You Need to Register a Business
There Is No Single Federal Business Registration, Layer 1: Federal Registration, and Layer 2: State Registration.
Understanding Balance Sheets: A Complete Guide for Small Businesses
What goes on it, how to build one, and how often it should appear.
Understanding Deferred Revenue and Why It Is a Liability
Why it is an obligation, and how it changes what the numbers say.
Understanding LLCs: A Comprehensive Guide to Limited Liability Companies
What it is, what it costs, and the document that actually governs it.
Variable Costs: A Simple Guide for Small Businesses
Examples, the calculation, and what they tell you about pricing.
What Are Retained Earnings and How to Calculate Them?
What goes in, how to calculate it, and why it can be negative.
What Is Brex and How to Use Brex?
What it offers, who it serves, and how it changes your books.
What Is Unearned Revenue and Why Is It Good for Your Business?
Why it funds you for free, and the conditions attached to it.
What Is a Profit and Loss Statement? A Guide for Small Business Owners
What it shows, how to read it fast, and what errors look like.
What is Account Reconciliation in Accounting? Types, Processes, and Best Practices
What reconciliation is, the types a business runs, and the process behind each.
What is Accounting? Definition, Importance, Types, and More
What accounting covers, why every business needs it, and the branches it splits into.
What is Ledger Accounting and Bookkeeping? A Simple Guide
What a ledger is, the types your business keeps, and how ledger accounting connects to the double-entry system.
What is Non-Profit Accounting: A Complete Guide for 2026
Fund accounting, filings and the reports a non-profit board and its donors expect.
What is an Accounting Period and Its Types?
What an accounting period is, the types businesses use, and how to pick one.
What is the Top Line vs Bottom Line?
What sits between them, and why they move independently.
Why Choose Xero Accounting Software For Your Business?
What it does well, who it suits, and when to switch.
Why Real-Time Reporting & Accounting is Important for Business
What changes when the numbers arrive as they happen rather than weeks later.
Working Capital: How to Calculate It and Improve It for Your Business
Working Capital Formula, Working Capital Example, and The Cash Conversion Cycle (CCC).
Wyoming LLC: Why It's Popular and How to Form One
Why Wyoming Has Become a Popular LLC State, Wyoming LLC Advantages, and Wyoming LLC vs Delaware LLC: The Key.
What we write about
Eight topics we come back to
Pick a topic and the library above filters to it.
Bookkeeping
Clean books, reconciliations, chart of accounts and month-end close.
Accounting
Close process, financial statements, cash against accrual, and reporting that gets used.
Tax
Preparation, planning, entity choice, deductions, quarterly estimates and the IRS forms behind them.
CFO
Forecasting, cash flow, fundraising readiness and the executive roles founders confuse.
Payroll
Withholding, payroll taxes, W-2s and 1099s, and multi-state teams.
Metrics
The ratios and statements that tell you what is actually happening in the business.
Software
QuickBooks, Xero, NetSuite and the tools that feed them.
Business Finance
Entity formation, banking, budgeting, funding and getting the finances in order.
Would You Rather We Just Did It?
Reading about reconciliation is useful. Not having to do it is better.